I could be over-thinking this, but I do get the impression that Bourjois puts together their new launches with a theme in mind. For example, last years launches were the “Game Changers” which consisted of innovative products such as the Blush Exclusiv that adapts to individual skin tones and the Twist Up the Volume mascara that quite literally changed brush with a twisting motion depending on what type of mascara finish you were after. The latest arrivals are, in my mind, Bourjois looking at current products and thinking “we can do better than that”…
First up is the new Mega Liner in Dark Black which is a liquid liner with an angled tip. “Dark Black” might sound like a ridiculous name at first, but it’s spot on as there really is no grey tinge in the finish, instead you’re left with a tar like black that’s amazing for vamped-up and/or smokey eyes. I found it a little tricky to use for a thin line which is a look I usually go for, but it’s such a deep black that a thick line looks like a statement eye (with very little time or effort) that works wonderfully with a lick of mascara and a bright lipstick. It’s £7.49 and available here – link.
If the Mega Liner is for night time eyes then Liner Feutre is the everyday product. There are two new shades joining the existing line – Noir Violine (purple) and Noir Moka (brown) – and was sent Noir Moka. It’s a lot less intense than the Mega Liner, but it’s also a lot easier to draw a skinny line with, so you can add a hint of colour and decent definition without going all out. The Liner Feutre is £6.99 here – link – and I highly recommend it if you’re someone who struggles with liquid liner as the felt tip on this makes for a really solid line without the usual bleeding that often comes with felt tip liners.
The last launch for eyes is the Beauty’full Volume Dark Khol Mascara which comes with an hourglass brush applicator that has a spiky head that’s ideal for reaching the tiny lashes on the outer and inner corners. The colour is very kohl-like and sooty and the wand is brilliant. However, I wouldn’t say this is one of Bourjois’ greatest mascaras as they have so many that are a lot better BUT it very much depends on what you’re after from a mascara; if you’re looking to achieve that sooty, blackened, thickened yet natural finish then this is worth a shot, if you’re like me and prefer length over volume then you might be disappointed. It’s £7.99 from here – link.
Last but not least is the CC Eye Cream Concealer. Again this was a surprise as it’s a light and blendable product that really does brighten the under eye area; as I have a 13 week old son I could really put this through its paces and it definitely delivered! The CC element is quite minimal in that it provides SPF15 and 24 hour hydration like the aforementioned CC Cream Foundation, but it’s definitely just as good as more expensive under-eye brighteners. It’s available in 2 shades, each costing £7.99 from here – link.
As you can see, these are some fabulous new arrivals that will happily integrate into your current make-up kit and possibly even replace a few old favourites. If you don’t want to purchase the lot, I recommend checking out the CC Cream Foundation – an ideal transitional base product for the (hopefully) warmer weather in the next few months, or the Liner Feutre which is a star of a liner for anyone who likes to line but isn’t necessarily very good at it…