What is Beauty Pie?
I’m sure all of you are familiar with Beauty Pie, but just in case, here’s a quick overview: it’s basically a beauty subscription service that allows you to purchase a variety of luxury beauty products at a considerably reduced rate. You select a monthly fee, and the amount you pick decides how much you can spend each month on products; so for example, if you pay £10 a month, you’ll have £100 a month to spend on products, although keep in mind that’s the full price value of the products and not the Beauty Pie price, so a £30 moisturiser might only cost you £10, but then you’ll be left with £70 to spend for the rest of the month. The minimum subscription is £5 a month which gives you £50 a month to spend, whilst the top subscription is £50 a month for a £500 a month spending limit. Any residual from one month gets added on to the next month, so if you’re patient, you can pay one of the smaller monthly fees, let it build-up, then have a spend-up, which is pretty much what I do! I believe you can chop and change the amounts each month, and after the first three months you can cancel.
What I Don’t Like
When Beauty Pie first launched I had very mixed thoughts, but my feelings towards the service have become a lot more positive as time has passed, mostly because they’ve got a really decent range now – when they first arrived, I didn’t think it was worthwhile having a membership to the service since they had so few items, and once you’d purchased the first few bits you fancied, there wasn’t much left to enjoy. Obviously this is no longer the case and they now have a huge range.
I also think they could definitely have more of a shade range, especially when it comes to their lip products; I have very specific tastes when it comes to lip colours, and I’ve only found a couple that I like. I’m sure this will come with time though.
I haven’t got on with much of their skincare, but I do think this is more to do with my annoyingly fussy skin, rather than a reflection of their products. I will be trying some other bits soon so I’ll let you know how I get on!
What I Quite Like
The site is quite good, although there’s plenty of room for improvement. I like the fact that you can put together a shopping list, then move bits to your favourites so you can grab them at a later point.
They have regular new launches with a bit of a ‘something for everyone’ approach, and I like the fact they often launch a few products at once, so there’s something to pull you in.
During the Covid-19 outbreak, they froze memberships but continued to add the monthly limit, so basically, if you were already a member, you had access to products at the reduced Beauty Pie rate without paying the monthly fee – I thought this was a really nice gesture.
What I Love
The make-up! I love all things beauty, but their make-up really stands out and the quality is incredible – think Bobbi Brown/YSL/Dior – plus the variety is great too.
Beauty Pie started with make-up, then added skincare, then along the road they’ve added lots more like fragrance, candles, and more recently, hair care. I feel like I can trust Beauty Pie as a brand, so I usually presume the products will be of a certain quality and I’m excited to order some of their hair case soon.
They offer a really flexible service that doesn’t make you feel locked-in. I like the fact that you can dip in and out when it suits you, and on the lowest tier of the service at just a fiver a month, you can take full advantage of the products on offer without feeling like you’re spending a fortune.
Worth the Hype?
Most people absolutely rave about Beauty Pie skincare (which is why I think it’s my skin that’s the issue and not their products) whereas I absolutely rave about their make-up; I have some solid favourites in my kit that I haven’t managed to top elsewhere, and I genuinely find their make-up exciting; I love slowly building an order, getting it just right, then waiting for it to arrive so I can get stuck-in!
I think if you’re someone who loves beauty in any way, you’ll likely get on very well with Beauty Pie. You have to sign-up for a minimum of three months, which’ll cost you £15 in total on the lowest tier – so less than a luxury mascara – and this’ll definitely give you enough time to try some of the key products from their main ranges and see how you feel. I personally, definitely feel it’s worth the hype.