B. launched in Superdrug to considerable fanfare due to innovative formulas and well edited colours that punched far above their mid-range price point. I missed out on the B. love due to my lack of local access to Superdrug, so I’ve only really had a chance to experience the brand quite recently. I was sent a lovely bag of goodies which included two of the B. Vibrant Lip & Cheek Colours and I have to say, even though I acknowledged them as something to give a go at some point, they really didn’t get me going.
It might’ve been the dark grey and chrome packaging that has a small coloured circle on the base of the stick, which is the only hint at what colour is contained within. At first, without proper inspection, I thought these would be eye pencils and it was only when I read the side more closely that I realised they were B.’s answer to chubby type sticks. Fast forward to the last Sunday I had a few free hours when Teddy was with his Dad and I finally got to have a play – holy moly these sticks are awesome!
Apologies for the rather unkempt ‘on the face’ pictures as I usually top up my make-up beforehand but snapping these as lippies was a spur of the moment thing, hence the background noise and inexplicably smug expression… The two shades I have are Prom, an extremely pretty, sophisticated take on the vinyl pink lip, that has mauve undertones to keep it wearable and Alecia, which is a strong, vibrant coral shade. I honestly can’t say which I prefer as I think they’re both awesome colours.
The formula is extremely creamy, highly pigmented and feels very comfortable on the lips. On the cheeks these sheer out wonderfully to leave a dewy hit of colour that reminds me of the old style Bobbi Brown Cheek Tints. Finally, the slightly skinnier pencil allows for a neat application. Huge thumbs up from me for these total stars that are £7.99 a go and available in five shades. There’s also a buy one, get the second half price promo on at Superdrug. Find out more here – link.